For developers and brokerages that need qualified buyer conversations every week, not a spreadsheet of unreachable phone numbers.
Ghaf Woods by Majid Al Futtaim: 800+ leads, 100+ meetings, 40+ closings in 4 months.IFA Digital is a Dubai-based real estate lead generation agency. We run Meta and Google campaigns into conversion-optimised landing pages, score every lead in the CRM, and route it to the right agent within 20 minutes. On Ghaf Woods by Majid Al Futtaim this produced 800+ leads, 100+ buyer meetings and 40+ closings in 4 months.
Most Dubai property campaigns can produce leads cheaply. The problem shows up two weeks later, when the sales team has spent more hours disqualifying contacts than talking to buyers. Cost per lead looks excellent and cost per closing looks terrible.
We build the campaign and the qualification layer as one system. Targeting is matched to the actual inventory and price band, landing pages carry the questions that separate a browser from a buyer, and the CRM scores and routes leads before they reach an agent.
Speed to contact is the single biggest lever in UAE property. Every lead is with the right agent within 20 minutes, because the difference between a 20-minute callback and a next-day callback is the difference between a meeting and a dead number.
We have run this system for developers including Majid Al Futtaim, DAMAC and Binghatti, and for brokerages that need verified volume month after month.
We start with what you are actually selling: price band, handover timeline, payment plan and the buyer profile that historically closes on it.
Landing pages, forms and qualification logic go live together with the campaigns, so no lead enters the pipeline unscored.
Campaigns go live across Meta and Google. Scored leads reach the right agent within 20 minutes of submitting.
Source-level reporting shows which audiences and creatives produce meetings, not just leads. Budget moves within the same week.
Dubailand, Dubai | Project by: Majid Al Futtaim | Sector: Nature-immersive residential community
One in eight leads reached a sales meeting, and two in five of those meetings closed: the strongest closing ratio in the portfolio.
Sheikh Zayed Road, Business Bay, Dubai. 2 months.
IFA Digital ran the campaign for the brokerage with short-form video ads, CRM sync, remarketing and weekly performance reporting. Leads went straight to the brokerage sales team for qualification and follow-up.
Dubai | Project by: Binghatti | Sector: Branded residential tower
A concentrated single-tower launch with a small, tightly defined inventory pool.
On Ghaf Woods by Majid Al Futtaim we generated 800+ leads, 100+ buyer meetings and 40+ closings in 4 months. On DWTN Residences by Deyaar we generated around 250 leads and 25 buyer meetings in 2 months for a Dubai brokerage. Volume depends on inventory, price band and budget.
Both. Developers typically need launch engines with a defined campaign window. Brokerages need always-on pipeline systems with consistent verified volume. The qualification layer is the same in both cases.
Within 20 minutes. Leads are scored in the CRM and routed to the agent best matched to the enquiry, which is the biggest single driver of lead to meeting conversion in UAE property.
Yes. We ran a Dubai to UK campaign for DAMAC Islands townhouses that produced 300+ leads and 100+ buyer meetings, roughly one meeting for every three leads, and India to GCC campaigns targeting NRI buyers.
Whether you need leads, a CRM, digital transformation, or a web presence that converts, IFA Digital builds the infrastructure that makes it happen. Consistently.